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Frank Lind Founder of The Business Profit Formula – HindSight

Frank Lind Founder of The Business Profit Formula

“Trust yourself. If you know what you want, go get it, and let no one stand in your way.”

Meet Frank Lind

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Frank Lind is a respected speaker and business turnaround expert. He specializes in business strategies and implementing innovation through teamwork and collaboration. As a coach his key focus is to facilitate change within the company to foster ?team-driven? outcomes. His specialties include, Leadership, Company Performance and Profit Strategies.
Frank started his first business at 14, in Northwest Indiana. He learned from his father, a real estate investor, who unfortunately passed away at 42 leaving a wife, three children and tons of responsibility and debt. Frank used the tools he learned from his father and started several small businesses, one which he took to six figures in less than year. But during an economic downturn, he lost it all. Through the school of hard knocks Frank learned through trial and error what it took to go from good to great and emerged a seven-figure business.
In an effort to help other business owners Frank began coaching struggling companies. He founded Get The Edge Coaching Group , a business coaching firm that helps clients engage their workforce. Which results in increased productivity, improves company culture, and strengthens team leadership.
Frank has become an in-demand and acknowledged turnaround specialist in the small business world and he knows what it takes to build a successful high growth company. Frank has presented his high impact workshops to hundreds of business leaders across the country.
In addition to founding Get The Edge Coaching Group, Frank hosted a Podcast in Miami “The Profit Formula”. He was featured on the video series, Unlimited Power.
Frank is certified by Robbins-Madanes, as an Intervention Strategist Coach. This is the official Coach Training School of Tony Robbins. He is also certified as a Business Coach from The Fowler School of Business and Executive Coaching.
Frank also speaks on leadership, team building and business psychology and has written several books on business, the latest, ?The Business Mentor ? Your Fast Track to Success? is featured on Amazon.

How long have you been an Entrepreneur?

My whole life.

Did you leave a job to become an Entrepreneur?


What is the name of your current project / company?

The Business Profit Formula

Please describe for us in 1 sentence your current project.

It?s an online business coaching program that teaches companies a step-by-step framework to enhance joint contribution by bringing the employees together, “The Real Experts” to solve the company’s biggest problems and implement solutions.

Where did the idea of your current project come from?

Struggling companies are everywhere. Every state, every country… everywhere. I wanted a further reach with my message, so I put together an online program that quickly gets them from point A to point B. It’s got no fluff or dull stuff, just transformation information they can implement today.

Why do you do what you do?

When you see the look on a business owners face when they reach that “Aha!” moment, it’s exciting. It’s not something I did, it’s something they did, and they know it. I supply the tools, but they climbed the mountain. I look for that moment in every coaching session. That is the juice that keep me doing what I do, to know that they are getting the results they want based on the passion and commitment they bring to the table. I help them with a new perspective to their business model.

What’s the one thing you wish you could go back and tell your younger self?

I’ve gone through this mental scenario a hundred times! I would say two things. First, fear nothing. Don’t waste time and energy being afraid. Just roll up your sleeves and get in there and keep moving until you reach your goal. Once you get to the other side you’ll look back and say that was easy! What’s next! Fear holds everyone back, especially when we’re younger. And secondly, don’t screw around. I spent too much time on bullshit that didn’t matter or was not what I should have been focusing on. To stay focused is a skill, like riding a bike or learning a different language. You have to get good at it. Once you are skilled, nothing will steer you from what you want to accomplish.

What’s the most important piece of advice would you give to someone just starting?

Trust yourself. If you know what you want, go get it, and let no one stand in your way. Go over them, around them, or through them if you have to, but stop at nothing . Also, prepare yourself mentally for the battle. I talk about Business Gladiators because you’re going to have dark days when your mind starts playing tricks on you. “Why are you doing this?” “Listen to your mom.” “They can, but you can’t.” All this inner talk is just mental programming you’ve heard. It’s not true. And lastly, find a coach or a mentor you can trust. Someone to help you with your journey, someone who’s “been there, done that.” That person will be your life line.

What is the hardest thing you have had to do regarding your business?

Reprogram myself. We are so bombarded with what we see, hear and experience and it’s usually aimed at ways to keep us from achieving our dreams. Dancing With The Stars, news media, negative people, all these things are created to pull you further away. The greatest entrepreneurs in the World, Elon Musk, Bill Gates, Steve Jobs to name a few, all knew what it took took reprogram themselves. This starts with changing how you think. That alone is a 20 page answer, but basically, you have to stop thinking what your thinking and start thinking and feeling how it’s going o be when you achieve your goals.

What does your typical day look like?

My day starts at 4:00 am. The first thing I do is create my day through meditation. This takes about an one hour. I have to settle my mind down, stop thinking about all the emails I have to send, the people I need to talk to, and just unfold into nothing. Then comes the rest of my day, work out for about an hour, stretch, walk the dogs, make coffee. Making coffee is critical! Then I’m open for business. Since I have a home office, I rely on a tight schedule. Although I allow my self the flexibility I need, everything has a set appointment and is blocked out according to importance. Email responses, coaching sessions, media posts, cold calls, networking events, speaking seminars, book signings, etc. I am pretty discipline about not letting myself get wrapped up in social media mania. Although I enjoy a good cat video to break up the day.

If you were to start again, and could change one thing, what would it be?

Find a good mentor and trust in their process. I’m not saying that because I’m a business coach, I truly believe that we are so inundated with information that it muddy’s up the true message of what we need to do to achieve our goals. Now, a mentor is like a guide, they change as your journey changes. You have to know when your training is over and take the next step and find the next guide. That new guide must be qualified to take you through the next phase of your entrepreneurial journey. I have had several mentors and coaches and they all have taught me something different. But as my knowledge grows, I reach out to a new guides and trust in their process.

What is the most important thing in life?

My wife, she’s my biggest fan. Marriage is a different kind of journey, but the same message applies. You need a partner who is going to take that journey with you and be 100% supportive or you’ll never make it. My wife is the daughter of a Marine. Need I say more. Then comes my two dogs, Ava and Hanna. They are hilarious and they keep me in the now. Trusting in a Universal Force that I can’t see keeps me connected to everything around me. I believe that helping people is a gift and I want to see business owners truly achieve their dreams without financial struggle.

What is one problem you encountered as an entrepreneur, and how did you overcome it?

Mindset. I think most entrepreneurs dismiss mindset because they don’t really understand it. I didn’t. But mastering mindset is truly believing in yourself with no obstacles. I have studied all aspects of the mind since I was a teenager, from visualization to priming and I’m still learning new things about myself and ways to overcome my mindset. If you truly want to be a great entrepreneur you must first master yourself.

Tell us something unique about yourself.

I love to cook to and clean. I never thought I’d admit that anywhere. You got an exclusive, Chris!

If you want, share your story!

A long time ago, in a galaxy far, far away ?

I?ve been an entrepreneur as long as I can remember. My father was a entrepreneur, my grandfather was an entrepreneur, so you could say it’s in my blood. I could remember starting my first lemonade stand at 10 years old. I would make a sign, set up a table and get the attention of passersby to buy my delicious lemonade. When things slowed down, I had my mother make Rice Crispy Treats to offer as a new product. When I wanted to go out and attract new business, I got my sisters to work the stand. That’s how it all began.

My father was a real estate investor, so I watched how he he did everything. He would meet with renters, collect rent, clean apartments, deal with bankers and lawyers, etc. He was my first business coach. But he was working everyday, doing it by himself. Unfortunately he died of a heart attack at 42, and left my mother to figure it all out. Because he did everything himself, my mother knew nothing about business, so the banks repossessed everything.

I had several small businesses while I was in my mid-twenties, one included a sign company and a delivery service. I was still doing it all by myself. Then in my late twenties, my wife and I decided to open up a business in Florida. We took it to 6 figures within our first year. Things where going good until around the time of 9-11 hit, and ancillary income dried up. People weren’t buying, and we lost everything. It was horrible.
Your mind starts to scramble. Once that happens, chaos sets in.

This is where I really began to study the mind. People were telling me all kinds of things, “Get a job” “Don’t open another business, you’ll only dig yourself in deeper” “You tried it, and it didn’t work” and the famous…”Just move back home.” It took me some time to muscle through all the head games and past programming and get over it, but I said to myself, ?Frank, what are the problems you can solve ? and what was missing?? You have to continually stop and reassess what you’ve done right. The great business heroes of our time didn’t try things once, or twice, they kept trying until they succeeded. And sometimes that takes years.

I started investing in real estate and created my own company. I had my own painting team, flooring team and maintenance team. And I realized what had been missing was the people. People are what makes a company great. People are what grows your profits. People are your link to true success. Think of the greatest companies of our time, McDonald’s, Wal-Mart, Amazon, Google…it’s always about the people. This is when things really took off.

I know what it takes to build a company from the ground up, and I know what it means to lose one… or two. That part really hurts, it?s absolutely devastating. To you and the people around you. I?ve know what it feels like to experience that kind of pain. So, I started helping my friends with their struggling businesses. I remember helping add over $25,000 to my friends bottom line in less than a year. That’s when I started paying attention and writing it down. I was really interested in helping teams of small to mid-size companies with 5-25 employees.

I wrote a couple books, got the business certifications for the structure and started coaching companies full time. The one thing I realized is that all businesses have the same problems. I get asked all the time, “What do you know about the printing business, or cabinet business, or moving business?” And I always say the same thing, “Nothing. But I know my methodology works.” I continue to look for new ways to reach more business owners who are looking for innovative ways to grow their companies by training their people with this methodology. It’s not easy, but if you’re committed to your business and put your ego aside, your can really help your company grow.

Trust is hard to come by as a business owner, we become desensitized by all the ways people are trying to separate us from our hard earned money. But we have to find a guide to trust and help us in our journey or we will meet our fate sooner than we think.

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